Case Study
HAYWARD & STOTT
Designing the Hayward & Stott website requires an elegant and sophisticated approach that reflects the brand's heritage, craftsmanship, and commitment to timeless beauty. Here are some ideas for designing their website
WordPress
Healthcare
Website Redesign
Platform
WordPress
Industry
Luxury Homeware
My Role
Web Design + Dev
Focus
Responsive Design
What I did
How I Helped Improve the Experience
Homepage Design
Designed a refined homepage experience with a more elegant visual direction, stronger product storytelling, and a premium layout for a luxury homeware brand.
Product Page Design
Improved the product page structure to make items feel more polished, easier to browse, and better positioned for eCommerce conversion.
Branding & Visual Direction
Refined the overall brand presentation through typography, spacing, color balance, and layout details to create a more timeless and elevated feel.
The Brief
Hayward & Stott is a luxury homeware and silverware eCommerce brand offering refined pieces for the home, gifting, entertaining, and lifestyle. The goal was to improve the brand’s online presentation with a more polished, editorial, and premium feel across key website touchpoints.
The Result
The website experience became more elevated, visually consistent, and easier to browse. Through homepage design, product page improvements, branding refinement, and editorial product photo editing, the brand now feels more sophisticated, lifestyle-driven, and aligned with the quality of its products.
Luxury
Luxury homeware and silverware brand
Editorial
product imagery and visual direction
eCommerce
homepage and product page design
Refined
branding, layout, and shopping experience
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